About Project
The company’s previous Adobe Magento e-store encountered significant difficulties in providing smooth online shopping experiences, largely due to the overwhelming influx of web traffic. This challenge prompted the company to seek ways to enhance its platform.
Their primary objectives were clear: they aimed to uphold their commitment to an eCommerce website redesign service to achieve enduring quality, personalized customer service, and equitable pricing for their array of exquisitely crafted tables. In pursuit of these goals, the client took the proactive step of engaging Bytes Technolab for eCommerce website revamp services, ensuring a seamless and improved user experience, personalized engagement, and enhancing the brand’s authenticity.
What We Did
Our team of certified Magento experts conducted comprehensive analyses and in-depth assessments of the prior version, examining its code, Magento MVC website architecture, and underlying technology stack. Leveraging our expertise, we provided robust and practical recommendations as part of our ongoing Annual Maintenance Contract (AMC).
These suggestions encompassed a range of improvements, including the critical Magento 1 to Magento 2 upgradation, PHP upgradation, and the implementation of standard best practices to overhaul the entire online platform.
This strategic approach aimed not only to enhance the website’s performance but also to ensure its compatibility with modern technologies while adhering to industry standards, thereby fortifying the company’s online presence and future-proofing its eCommerce infrastructure.
Noteworthy Features
- Table customization feature to sell what customers need exactly.
- Customized product type and product page.
- Magento 2 SAP integration for data synchronization.
- Clickcease integration helps businesses detect and block fake clicks, bots, and other harmful visitors to ensure that PPC campaigns are successful.
- Hotjar integration to track visitors’ platform usability and interactions.
- GA4 integration (Google Analytics).
- Magento 2 Facebook Pixel and Facebook Conversion APIs tracking for Facebook advertisements & social media marketing.
- Avalara AvaTax Magento 2- Tax automation tool integration.
- Usage of payment gateway that offers 2 installments.
- Magento 2 Elastic Search configuration for better search results and improved user experience.
- Trustpilot Magento 2 extension integrated for easy review management.
Highlights
We showcased our proficiency in Magento development services by orchestrating a comprehensive furniture retail website overhaul solving previous issues in the shopping journey. Our dedicated Magento developers continue to provide support through an Annual Maintenance Contract (AMC) to ensure desired performance. Integration of a payment gateway that offers EMI installments was the highlight of functionalities as it resulted positive impact on user buying behavior.
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