Implemented BOPIS as an Omnichannel Fulfillment Solution that Boosted Sales by 20%

About the Client

Canada | eCommerce

Our eCommerce development team elevated the online B2C sales for a health and wellness products retail giant in the USA. The client owns a retail chain with multiple physical stores in 47 out of 50 states and a Magento eCommerce platform. The eCommerce platform was built to increase outreach, establish a digital presence, enhance branding, and offer ultimate shopping experiences.

To deliver a competitive edge and increase sales, our expert business consultants recommended an omnichannel fulfillment solution for the client’s Magento eCommerce store in the form of BOPIS (Buy Online, Pick Up In Store).

Highlights

  • Implemented and deployed BOPIS functionality to kickstart omnichannel operations.
  • Deployed convenient pick up options (In Store/Curbside) to facilitate seamless shopping.
  • Reduced BOPIS functionality deployment time and increased fulfillment efficiency.
  • Auto-select nearby stores based on the customer’s address along with the manual store selection option.

The Challenges

  • Custom settings to direct returns of online orders to the nearest offline stores.
  • Fast search results to improve overall Magento eCommerce store experience.
  • Stopping customers from going away in case the products are out of stock on the BOPIS website.

Want to explore what we did?

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